Studio 8 Interior Design – WordPress Website and Brand-led SEO for Interior Designers in Scotland
Client: Studio 8 Interior Design – Scotland (serving Cumbernauld, Glasgow, Falkirk and surrounding areas)
Website: Link to live site
Services Provided: Full WordPress Design and Build • Brand Discovery and Messaging • SEO Structure and Keyword Research • Copywriting • Portfolio and Case Study Layouts • Mobile First UX • Hosting, SSL and Performance Optimisation • Ongoing Support and Analytics
Project Overview
Studio 8 Interior Design is a specialist interior design studio delivering thoughtful, elegant residential projects across Scotland. Led by Creative Director Sharon Erskine and Designer Stephanie Clements, the studio brings a detailed, craft led approach to kitchens, bathrooms, living spaces and full home renovations.
Studio 8 asked Five12 Digital to create a new website that reflects their design quality, shows the depth of their process and positions them as a go to choice for homeowners looking for a high end but approachable interior design team. The aim was to build a site that feels refined, modern and showcases the skill behind each project.
The Challenge
- Create a brand led website that reflects the quality and style of Studio 8’s design work
- Showcase projects with strong visuals, clear storytelling and structured content
- Build a simple user journey for potential clients to learn about the process and make an enquiry
- Lay strong SEO foundations for interior design keywords across central Scotland
- Develop an online presence that grows with future case studies, services and team updates
Our Solution
1. A Modern, Design-led WordPress Build
The site was designed with a clean, editorial layout that mirrors Studio 8’s design philosophy. Large project images, balanced white space and a calm colour palette allow their work to take centre stage. Clear project pages were created for kitchen design, bathroom design, living spaces and full renovation work.
2. Brand Messaging and Process Focus
We shaped the content around Studio 8’s approach to design. Sections cover layout planning, materials, lighting strategies, bespoke cabinetry and the value of working with skilled makers. Their end to end delivery process is broken down into simple stages that feel reassuring and easy to follow.
3. Portfolio and Case Study Structure
We built flexible project templates so Sharon and Stephanie can easily add new case studies as their portfolio grows. Each project supports image galleries, before and after comparisons, service lists and a clear design narrative to help clients understand the level of detail involved.
4. SEO and Local Visibility
Extensive keyword research shaped the site structure around terms such as interior designers Cumbernauld, kitchen design Glasgow and full home renovation Scotland. Clean URL structure, internal linking and metadata were implemented to support long term search visibility.
5. Technical Setup and Hosting
The site runs on Five12 managed WordPress hosting with SSL, daily backups, security protection and fast caching. Large portfolio images were optimised to maintain high quality without slowing the site down.
6. Analytics and Lead Tracking
Google Analytics 4 and Search Console were configured to monitor visits, engagement on project pages and enquiry form submissions. Contact options were made intentionally simple with a single clear enquiry route to maximise conversions.
The Results
- A polished, high end website that accurately reflects Studio 8’s design quality
- Improved visibility for interior design keywords across Cumbernauld, Glasgow and central Scotland
- Clearer project storytelling and easier updates for new case studies
- Optimised hosting and performance for smooth browsing on mobile and desktop
Explore the Project
Visit the live site: https://www.studio8id.com/