Is Paying Monthly for Your Website Holding You Back?
Many businesses pay a monthly fee for their website. Years later, the site still looks and performs much the same.
Meanwhile competitors have moved ahead with fresher design, faster pages, and stronger calls to action.
This post explains a better way to invest in your website so it keeps improving.
Is Your Site Any Different From Launch Day?
Be honest. How long have you had your website, and does it really look any different from when it first went live?
You might have added a few pages or products, but the overall design, structure, and performance are probably similar.
In that same time your competitors have likely refreshed their sites, improved load speed, sharpened content, and
tested layouts that convert more visitors into enquiries. If your site is not improving, it is quietly falling behind.
The Problem With Static Monthly Websites
- Design and UX date quickly. What felt modern two years ago can feel tired today.
- SEO standards change. Search intent, on page structure, and technical basics evolve.
- User habits shift. Content, layout, and messaging need to follow the data.
- Competitors keep iterating. If you stand still, you lose ground.
The Five12 Approach: Websites That Evolve
At Five12, your website should grow as your business does. Our ongoing improvement packages use
analytics, user behaviour, and conversion tracking to guide steady monthly upgrades that actually move the needle.
- Layout and design refreshes that lift engagement
- New sections and clearer calls to action that increase enquiries
- Content improvements for clarity and search visibility
- Speed and technical tuning that keeps pages fast
- Regular reviews that prioritise what helps you win
After two years your site does not just look maintained. It looks like you have invested thousands in quality
improvements, because you have, only in a smarter and staged way.
Packages
Standard Website
£400 one off
- Professional design and build
- Fast, mobile friendly, search ready
- You own it outright
Ideal for businesses that need a clean, modern site that performs well out of the box without ongoing costs.
Ongoing Website Improvement
from £150 per month
- Monthly design and UX upgrades
- Conversion tweaks guided by data
- Content and structure improvements
Best for competitive sectors such as roofers, taxis, cleaning, and local trades where staying ahead matters.
Enhanced Growth Package
£300 per month
- Everything in the £150 plan
- Advanced SEO targeting and tracking
- Monthly performance reports
- Social media promotion and local visibility
- Plan tailored to your analytics and goals
Built for businesses that want consistent site improvements with added search and social growth.
Packages are often tailored to the client. We shape the plan around your current analytics, your goals, and your market.
Not Just a Fee. Real Progress Every Month.
- Pay monthly for progress, not just hosting
- Your site should evolve in line with your business
- Stay current while competitors push forward
or
see our web design services.